This piece before accepting the thought of prophecy, explored several other angles. Citizenship, camaraderie and colonialism. For each, there are other non-African examples of institutions that have been there but straightened their ruffled pen. In the case of Africa, there is a pretty good link between Prophecy and Prosperity. You can find it under the name of “Prophecy” or “Prophecy”. One is a noun, the other a verb.
This sustainability article explores the relationship with value chain optimization.
The value chain concept on the continent still offers great opportunities if/when it is effectively maximized. There are some early starters, countries like Ethiopia (airline) a shame on the ongoing war, Ghana (cash crops), Rwanda (peace and textile), South Africa (leisure) and d others not listed here. Placed side by side with other continents, you will see a longer list of goods, services and dominant expertise with full value chain optimization across multiple segments.
Another very important proposition is this: Africa is not a country. Africa is a continent of 54 countries. Imagine the possibilities!
Prophecy is extremely common in Africa. It doesn’t just bleed from religious pulpits, it bleeds from every corner and facet of fashion, technology, industry and personality. Every legitimate person, place or thing has prophesied or participated in a prophecy generating an agenda for the Dark Continent.
Worse still are the media from the West, East, North and South. The news echoes similar rhythms. Judgment Day. Disaster. Danger. Delicacy. Doubt. To hope. Fragility
Consider the syn-pandemic years and you might consider providence playing a huge role in Africa’s marginal survival and escape. Impose past and current epidemic periods with Ebola, AIDS, unstoppable malaria, fevers (yellow, Lassa, etc.), and you might wonder again if it was genetic adaptability that was at stake?
This begs the question, what is holding this continent back and what does prophecy and prophecy have to do with it?
Prophecy is a “prediction of what will happen in the future” and prophecy is “saying that (a specified thing) will happen in the future”.
Africa has been waiting for its future for a long time. For most African countries, there is a future that its people are waiting for. In this future, everything will become fair. It is something that the whole continent sincerely prays for.
Interestingly, it is and has been fought, sung, drawn, chanted and in rare cases seen still missed when reached for touch and feel. This prophecy is not grandiose. It is a prophecy of a simple future that will provide an acceptable “minimum standard” for its humans, citizens, allies and enemies.
THE WHEEL OF SUSTAINABILITY
People: Africans need basic equipment. Drinking water, affordable shelter. Safety, trusted health care, energy and a strong need to feel like citizens in their country of birth. In Africa, the orientation towards sustainability will take more than the United Nations setting the targets of the MDGs and SDGs.
The challenge is not the goals.
As an umbrella organization, the Organization of African Unity has aligned itself with these goals by explicitly declaring in its charter and accepting the goal of “promote international cooperation, in accordance with the Charter of the United Nations and the Universal Declaration of Human Rights”.
However, these goals are best explored from an understanding of civic duties and orientation. To imagine that this can be achieved via a top-down approach may be too much of a stretch. For lack of a better work, too Western.
In Africa, the “Top” is terribly far from the “Down”. Each low is its own high, and in a few cases, each low sees itself as the high.
Achieving the people’s agenda in Africa is no longer an act of leadership alone. It should be seen as a civic duty that everyone, even non-Africans, should assume. Rightly, it must come from the Africans, be supported by the people and excused from its prophesied curse of leadership.
Its people must define, accept and fulfill the requirement of citizenship. It won’t be a walk in the park and contrary to all prophecy, the loudest amen won’t. It must be sought out and when it appears it must be carefully guarded and deliberately preserved for years to come.
The people’s agenda in the UN lens can only begin when the possibility is believed, not just prophesied.
No one can live in a future whose present is not certain.
Planet: Oh, dear Mother Nature. The Mother Nature of Africa takes good care of herself. Sunlight in the morning, sunset in the evening. Rain when it’s too hot and harmattan when the mostly clay soil is slippery. Well, that’s partly true.
The resource controversy in Africa remains an endless dilemma for all its actors. First, how can Africa be so blessed, while living under a curse (another common prophecy); how could a continent not know what to do with itself? How can it be taught when knowledge of each resource value stream is never explored?
The Dark Continent (another prophecy) that offers so much but lives in lack.
It is difficult to point to a complete value chain system in Africa, and therein lies the challenge of preserving our planet. Explored, exported, refined and provided with the latest end of finished products. Here, the owning continent seems oblivious to the importance of seasonality in cultivation, cultivation and tillage.
The darkness in Africa seems to keep the world in balance. Deficit in Africa, surplus in the West (exploring the case of carbon tax, net zero emissions, exploitation of solid minerals, monetary inflation, meritocracy and socio-economic development, to name a few). to name a few and of course, good old tropical days).
In deficit, how does it treat its planet? Earth, ocean plastics, food, technology, resources and human waste are everywhere. This waste does not need large projects to be converted. However, with the apparent lack of electricity and energy poverty, as it has recently been called, this will require a complete reset.
Energy supply is the new bane of human existence. With Energy, prophecies will come true. We may at first appear as a new nuisance to Mother Earth, but she will be happier for it.
Only then will Africa not tremble at the order of power-packing briefcases.
If only it really seized the opportunity to offer more “homegrown, in-house developed, globally useful” solutions than it currently buys.
profit: The tangible and easily measurable trios.
In Africa, every demographic is a sea of opportunity, including the dead and the unborn. Every correct sale and positioning will surely guarantee a profit.
The owners do not see the point, they are busy smelling the roses, while ignoring the scent of lemongrass. Roses don’t grow in Africa, please take the irony.
One of the biggest markets in the world remains Africa and it’s all about profit. Emigration, immigration, food, fashion, technology and life itself.
There is a disconcerting but disturbing behavior that Africans must get rid of, it is the taste for amorous luxury that they do not produce. Choose two products at random and you hear phrases such as “I prefer the one from London, Spain, New York, it works better” permeating the air. These cities are listed in no order.
In some circles, you may hear “Ask your government to put in place the right policies and we will do the right thing”. If only there were prophecies for such times because it is hard to blame lawful wrong and wrongful right where there are no laws. On the continent, ignorance could be a good excuse.
Focus inward. Find any young/old African inventor or industry player and you will hear stories of how they may have fallen victim to regulations, but not before their apparent confusion of acceptability with consumerism and media monitoring digital.
What should this mean for Africa, amid existing prophecies for tomorrow? Africa must consider that sustainability is more than a program, it is a common thread for continued independence. He explores
- A long-term design to integrate the immediate and future needs of people with what the planet offers and to profit responsibly from it.
- To use the planet’s resources responsibly yet satisfactorily to meet needs/wants and enjoy balanced prosperity (profit).
Africans must rise up to act and play responsible leading roles, in its sustainability.
We will be better off leaving the prophecies, in the past, in their place.
Tunbosun Afolayan is a Certified Petroleum Geologist and Energy Communications Thought Leader with over 18 years of experience in the international oil and gas, financial services and solid mineral extraction industries. She holds graduate degrees in Geosciences, Business Management, Entrepreneurship and Leadership, and Energy and Sustainability.
She is currently the Publicity Secretary of the Nigerian Association of Petroleum Explorers, Board Member of the American Association of Petroleum Geologists, Professional Affairs Division and Imperial Barrel Award Coordinator for the Africa Region.